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Image &
Style Strategic

For women ready to evolve — style, image, and presence with intention.

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Aligned Personal Brand

Transform your essence into a personal brand that feels authentic and communicates your true value with confidence.

How I can help You

Intentional Image & Style

Build a wardrobe that reflects not just your taste, but your goals and the woman you’re becoming.

Magnetic Digital Presence

Show up online with the same elegance and confidence you carry in person, creating consistency and impact.

HI! I'M LINA DIAZ VARGAS

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An Image & Style Strategist with 8+ years in fashion journalism, luxury retail, and brand communication. Today, I bring both strategy and empathy to help you align your style, image, and presence — so you can step into every room, every stage, and every opportunity with power and purpose.

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FERIA INTERNACIONAL DE ARTE DE BOGOTA 

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SERVICES

This is for you — the woman in transition.
Maybe you’ve moved to a new country, entered a new decade, shifted careers, or simply feel ready to step into a higher version of yourself. Change can feel exciting — but also uncertain. And in those moments, style can become a question mark.

 

Because style is never just about clothes. It’s about identity, confidence, and honoring the woman you are becoming while staying rooted in who you’ve always been.

As women, we carry a deep love for fashion, beauty, and self-expression. And no matter where life takes you, that essence doesn’t disappear — it evolves. My role is to guide you through that evolution with clarity, elegance, and strength.

Style Diagnosis & Image Guide

Discover your personal style, colours, and key pieces to dress with intention.

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Wardrobe Edit & Shopping Direction

Refine your wardrobe, receive a strategic shopping list, and shop together (online or in-person).

Digital Presence Refresh

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Optimize your LinkedIn or Instagram profile (bio, photos, and overall aesthetic).

Visual Storytelling Support

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Guidance for photos and videos (poses, lighting, aesthetics, and storytelling).

Style & Communication Plan

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An integrated strategy to show up with confidence both online and offline.

Need More Info? Let's Chat!

570 BAY ST. ONTARIO, CANADA

Bylinadiazv@gmail.com  |  Tel: (+1) 437-254-07-09

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